King George Royal racers
Produced for Stan James, this game was produced as an educational/promotional piece. The King George VI Chase at Kempton Park is the centrepiece of the festive racing calendar and one that attracts a lot of wagering.
We developed a "just for fun" gambling game that allowed punters to bet on members of the royal family from throughout history - running against each other on ground ranging from soft to firm. The odds were calculated depending on their liking for conditions. (Henry VIII and soft ground are not a good bet)
Punters kept a running total of their virtual winnings and were able to contrast and compare their innate gambling skills with peers.


